Archive for October, 2009
Salon & Spa Internet Marketing Uncovered..Well Almost…
Posted by: | CommentsQuick ‘heads up’… HA!
That’s just reminded me of one Tracey’s uncles.
He’s an avid shooting fanatic. We went clay pigeon shooting with him not long back and he had me in stiches.
We were huddled up in this kinda ‘bunker’ (I was cold and half petrified) and someone else was releasing the clays.
As we sat in the bunker he shouted at me:
“Look up – keep ya head down!”
To which I had no option but to burst into laughter and roll around in the mud.
Although it kinda makes sense looking back – at the time it just sounded ridiculous…
Anyway:
‘Keep Ya Head Up’
Yesterday I mentioned I might record a video for you on how you can use the internet to get clients for your salon or spa (most people make it much harder than it really is – and I reckon to confuse you).
If there was enough interest.
Silly question…
My inbox has been rammed with so many responses my eyes go weird when I try to pick out any other emails.
So YES! I will do the vid!
And sorry if you didn’t get a personal response. I responded myself to as many as I could face before the old repetitive strain wotsit started hitting my fingers.
So keep your eyes peeled for my mails from now on.
And make today the best day ever.
Talk soon,
Henry.
P.S. If you sent in a mail with specific questions – sorry if I didn’t answer them all. I got so many it wasn’t poss. But, look out shortly – I’ll have something really cool to help.
P.P.S. If there’s anything salon internet or spa internet type stuff you particularly want to know about then pop it in the comments of this post and I’ll make sure I include it…
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Does the internet work for salon and spas?
Posted by: | CommentsHey, Henry here.
It’s the final countdown.
To two life changing events (well, kinda one for me and one for you).
Number 1: Tracey is now 24 odd weeks and I’m under no illusions how fast Nov, Dec, Jan go – so our new arrival might as well be here already…
We’re pretty much set. Nursery is ready, we’ve got more clothes for him than he could possibly ever wear and this weekend I sorted the pushchair. Quite frankly I wasn’t expecting the price tag that goes with them. By the time we’d added the car seat, flat carry-cot wotsit, matching changing bag and lord knows what else it was over £850! Never mind… As long as the little man is comfortable…
Number 2: First off an apology. Sorry to everyone who’s been calling and emailing asking for my help (and snooping round to see how my clients get such cool results). I’m don’t have room to take any new clients or offer any new places via our free gift.
But I do have some good news.
To try to stem the volume of requests and because I’ll need some quiet time when the little one arrives in Feb I’m currently shooting a ton of videos and preparing loads of special reports for you. And I’ll be offering something that will change this industry forever and give you the chance to make a lot more money without being in your salon or spa – over the next few weeks.
I’m sure it can really help you make a lot more money with a lot less stress (and let you ‘escape’ the day to day running of your biz). But before you take that journey with me all the videos and reports will be free (and these aren’t canned videos of people at seminars – these are content packed jobbies).
And I’m thinking of doing a video on how you can use the internet to get more clients and keep those clients longer.
So – can you help?
I need to know:
1. Do you use the internet right now to generate new clients?
2. If so, how?
3. If so, is it working for you?
4. Whether you do or not, what are you biggest challenges with the internet?
What I’ll do is focus the video (if I do it – which I think I will) on how to sort out the bits you struggle with.
So – PLEASE POST YOUR ANSWERS IN THE COMMENTS of this post.
Have a super day.
Best, Henry.
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Disturbing News About Your Salon/Spa Prices
Posted by: | CommentsWe had the another visit with the midwife yesterday – lovely stuff.
Can’t decide on a name. Torn between:
- Colonel
- Salvador
- Commander
- Aristotle
- and Henry…
And yes – you have permission to ‘crease up’ at most of those!
Everybody else does…
Anyway – DISTURBING price news.
“What You Think You Should Charge is About as Important as the Colour of My Socks!”
This has been brought on by some disturbing remarks I’ve heard about when a staff member ‘deserves’ to raise their prices.
‘Deserves’!
This isn’t a 5 year old talking shop with Santa!
It’s not about what is deserved.
It is ONLY about:
“What a Client Will Pay”
And there’s an awful LOT more to that than the skill of the staff member.
Actually – that is RIGHT DOWN the list.
And before you start to worry I’m not talking about ‘MILKING’ every last penny you can out of your clients.
BUT – I AM MOST DEFINATELY suggesting your prices are NOT as high as they could be right now.
And I am most definitely suggesting that with a few tweaks here and there – you could raise them a lot, with little or no impact on costs and make a lot more ‘dough’ for you.
And in the process have BETTER clients…
I’ll come back to this in a bit.
But for now – right down ALL the things you think affect what you charge.
See what you can improve on – and RAISE your prices.
Best,
Henry.
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Video – Your ‘Magic Bullet’ to Salon or Spa Success
Posted by: | Comments
Hey,
A new video for you.
Firstly to answer the ‘naysayers’!
And secondly to help you out.
Just click play to watch and please post your answer in the comments of this post.
Best, Henry.
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