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Aug
24

Why Facebook Should ‘Die’ and 3 Reasons to Use Twitter in Your Salon or Spa

By henrybaker

Facebook sends me LOOPY!

I can’t actually tell you what I really think about it without offending most of my thousands of members.

In fact, the level of language obscenity it builds inside me scares me!

Why do I have such an aversion to Facebook?

Simple really…

I know TOO many people who waste TOO much time on Facebook either BRAGGING about their latest holiday or childrens sports day results, sharing drunken pictures of nights out with little on or else doing their best to ruin their relationships my digging up old boyfriends or girlfriends (they’d long forgotten) only to get busted by their other half.

But my REAL aversion to it it this.

TIME WASTING.

I know, I know.

People enjoy it.

But people enjoy CRACK (which is probably less addictive than Facebook) – doesn’t mean it’s good for them.

Where will society be in 50 years time if we all spend 30% of our day talking nonsense to people we don’t really like (or we’d have kept in real contact) when we could actually be creating real value for our society?

Not a popular thing to say.

And yes, it is nice to catch up with old mates (in moderation).

And yes, in some convoluted ways Facebook can help your salon or spa (if you’ve got a lot of spare time).

BUT, there’s another ‘KIDDY’ on the block.

And I’m sure you’ve heard about this little ‘BIRD’.

TWITTER!

Twitter allows you to build up a group of ‘friends’ VERY quickly – much quicker than Facebook. And then let them know what you’re up to at any time with a short message (I think it’s 40 characters or something).

NOW, here’s the good bit.

It is VERY, VERY easy to get YOUR clients to join you on Twitter.

AND then VERY, VERY, VERY easy to send out a quick ‘Tweet’ whenever you like letting them know about something happening in your salon or spa.

AND IT IS FREE!

So, say one Friday morning you get 2 cancellations – you could send out a quick Tweet on Twitter letting everyone know you’ve had 2 cancellations and if they’re fast enough they can grab an appointment.

EVEN better you can VERY easily start to really CONNECT with your clients.

Connection happens when they start to RELATE to you and your life.

Easy when they’re sat with you – you talk about family, children etc.

Twitter allows you to build that connection over time – for free.

PLUS, the people who join you on Twitter have friends. And THEY will see your TWEETS (most often). That means you can pick up new clients for free.

Would You Like a Video on How to Use Twitter for Your Salon?

If so, post a comment on here.

I’ll knock one up if there’s enough interest.

Best,

Henry.

beauty salon twitter

PS: Just because I’ve slated Facebook here does not man I won’t ask you to join me on it… Hypocritical? You can decide… As you’ll see I do things a bit different…

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3 Comments

1
David Glendinning
August 24th, 2009 at 9:29 am

“Why Facebook should Die” is a big statement Henry… especially when I see many Salons using it very effectively to get MORE Clients and make MORE Sales each and every day!

But I agree that it can be a time waster… but it can be a very effective tool for salon owners when used well.

Good post Henry.

Regards

David Glendinning

2

Damn!

You rumbled me David!

I used a blatant ’shock’ headline to get attention for what is an important topic – I don’t think Facebook should die.

The truth is that as much as I shout and scream about the perils of Facebook – it isn’t going to affect much.

And YOU ARE RIGHT.

Facebook CAN be a useful tool.

In the right hands.

Used in the right way.

And preferably limited by an alarm clock which rings VERY loudly after 5 minutes to remind the user to stop sharing pictures of cats wearing sunglasses, old videos of Maverick and Ice Man playing volleyball on the beach and endless little quizzes about cartoons from childhood.

I’m jesting of course.

And before everyone mobs me for my latest stuff on how Facebook, Twitter (and the other plethora of useful social media) can be used to add profits to their salons and spa I want them to remember a year from now when you look back at the effect this has had.

Henry.

3

I don’t like face book so it should go way. I agree. thanks for the information.

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