Archive for spa business
Warning – Your Salon or Spa Employees Do This When You’re Not Looking
Posted by: | CommentsWould you like to get inside the head of your beauticians, your nail techs, your masseurs, in fact any of your staff and KNOW what they’re thinking?
Imagine being able to know exactly what their mind is focused on at any one time AND CHANGE IT!
That’d be real cool eh!
You’d be able to like Jedi mind trick and out trick them all day.
If you caught them thinking about a chicken Caesar wrap then you could wave your hand in front of their face and say:
“You do not want a wrap – you want to get on the phone and call your inactive clients”.
Just imagine that.
Geez – business would be simple.
I mean, I do have a few Jedi powers (and I’ll teach you some some time – they’re DANGEROUS in the wrong hands though and I don’t know if I can trust you yet) and can use them to change what people think and get them to do stuff.
But I’m Afraid We Live on Planet Earth, not the Death Star
And it’s time for a BIG Dose of reality.
In fact facing REALITY and accepting REALITY is a FUNDAMENTAL to you achieving what you want.
Most salon and spa owners (and all business owners) are completely deluded.
They honestly believe that there employees have YOUR and YOUR salon/spas best interest at heart.
They truly believe that they want to come to work and they want to serve your clients.
Well I’ve got news for you BUDDY!
Codswallop…
In REALITY your salon or spa business, your profits are way, way down the list of what they’re thinking about.
Here’s a rough guide to what they’re really thinking about:
- Will Brad call me tonight.
- Has Jenny posted her holiday pics on Facebook.
- Did Jimmy junior win his sports day.
- How on earth will we pay for our holiday.
- Did Janine really kill Goliath on Eastenders (sorry, don’t watch it so made up the names).
- I wonder if I can get home early today.
- What can I sell on eBay tonight.
- What shall I wear out on Saturday.
- Did he really do that with her?
- Why won’t my Dad accept my boyfriend.
- Shall we have chicken or pizza for dinner.
- How fast can I get this set of nails done without being told off.
And then somewhere down at about number 17 – YOUR PROFITS…
Now there’s a big problem here.
And here’s what it is.
Where are your profits on YOUR list?
NUMBER 1!!
Ah!
Problem!
Your profits are not that important to your staff.
And even worse in 99% of cases you will not be prepared to accept it.
“My staff are different.”
“My staff are really focused.”
“My staff are really well trained.”
“My staff have incentives to do well.”
Sorry…
It’s because of this inability to accept you are not that important to your staff that so many employee troubles happen…
The moment you ACCEPT that your profits are not top of the priority list (in fact they’re) way down the list then you can embrace it and make plans to DEAL WITH IT.
Hope I haven’t scared you…
Doesn’t mean your employees are really good, nice and the best around. THAT has NOTHING to do with it…
Best,
Henry.
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Usain Bolt Reveals a Powerful Secret to Your Salon or Spa Business Success
Posted by: | Comments
Would you like to know the things that separates people like Usain Bolt from the average?
I mean, this chap is unbelievable.
Sure, he has a physical advantage nobody can touch right now.
But he’s not the only athlete performing at an unbelievable level.
Yet some athletes seem to fall at the ‘final hurdle’.
They storm the heats, semis and then crumble in the final.
There are all sorts of reasons why that happens.
BUT, Michael Johnson’s commentary on BBC2 revealed something which I’ve known and used for years.
Something which true superstars like him and Usain use to ensure they perform at their peak!
And it’s all about preparation (as if you didn’t know that).
Here’s what Michael Johnson said (not his exact words but you’ll get the gist) about what the difference in preparation between those who run perform their best in the finals and those who don’t…
“Before the race some athletes will think about the ‘GLORY’ of winning. The sponsorship they’ll get, the press coverage, the MONEY. Some will ‘WORRY’ about tripping, false starting, being beaten…
BUT, USAIN BOLT, the best athletes will do neither of those.
Usain will be RUNNING THE PERFECT RACE IN HIS MIND. Over and over again. He’ll replay the perfect start, the perfect drive, the perfect finish. And he’ll picture it in perfect detail. He’ll KNOW his every move, his every step, exactly what he’ll do in the race.”
And guess what happens in the race?
He runs it pretty much exactly as he visualises it.
Pretty weird huh??
Well… Whether you think it’s weird or not – it IS proven to work. Time and time again.
And YOU can use EXACTLY the same technique to achieve whatever YOU want for your salon business, your spa business and your life.
You see, our world has a strange habit of reflecting our thoughts.
Think good things, good things tend to happen.
Think bad things, bad things tend to happen.
Create your perfect future in your mind in perfect detail and replay it to yourself A LOT and and that perfect future will have more than a little chance of coming true…
Give it a try…
Let me know how you get on…
After all… If it’s good enough for the fastest man the world has EVER seen – surely it’s good enough for me and you…
Best,
Henry.
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Beauty Salon and Spa Business Plans – Are they Worth It?
Posted by: | Comments1. Have you ever written a beauty salon/spa business plan?
2. If so – did you stick to it?
Contrary to pretty much every piece of advice you’ll ever get, I submit to you that business plans are a complete waste of time...
You might as well get a big fat marker pen, scribble a load of garbage of some A4 paper, staple it together and put it on a shelf instead.
It’s a hell of a lot quicker and just as useful.
If you’re yet to open your beauty salon, hair salon, nail salon or spa and are looking for financing then you may well be thinking I’ve lost my marbles.
There’s no way a bank will lend you money without a beauty salon business plan!
Possibly true.
But having that beauty salon business plan isn’t the answer.
What a bank wants to know is:
1. Are you worthy of credit.
2. Can you get enough customers to pay it back????
And the best way to demonstrate that it is to PROVE you KNOW how to get as many clients as you’ll ever need!
They don’t care what your beauty salon MISSION statement is – nor does anyone else but you.
They don’t care about graphs with this line going here and this line going here and if I change this, this one goes here.
Waste ‘a time —-…..
So instead you need to go about DEMONSTRATING you KNOW how to get all these lovely clients who will pay you handsomely for your high quality treatments and products.
How do you do that?
Well, if you don’t know how to do it yet you need to ‘hook up’ with someone like me who will show you how.
And if you haven’t yet accepted your free gifts then hurry. The offer will be changing VERY soon and the big pile of free stuff is going to replaced with something else.
I’ve given you long enough to get it…
Get your freebies by clicking here
Back soon,
Henry.
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Susan Boyle and Your Salon or Spa
Posted by: | CommentsMy dad had no qualifications.
None whatsoever.
He was raised in South London and took pleasure in putting sand in teachers cars through the petrol cap, bouncing cars to different spots in the car park so teachers couldn’t find them, placing cling film across toilet bowls and generally being a ’scallywag’.
With no qualifications he had to scrape, crawl and fight his way to the upper echelons of management in a corporate company over many, many years.
So from a young age he distilled into myself and four brothers just how important education is.
How you must have qualifications to succeed in anything.
I 100% agree with him about the education bit (although not the useless ‘dribble’ that’s taught at school) but completely disagree with the qualification bit. I did very well at school, college and university but if I had that time back I’d would not be there…
How many qualifications you have just isn’t important anymore.
It DID used to be.
But not anymore.
We are now living in a ‘celebrity’ driven society.
No longer does the salon or spa owner with the most qualifications, best trained staff win…
Instead the one who is deemed a ‘celebrity’ wins.
Think about the ‘handymen’ on programmes like ‘DIY SOS’ – they’re no better than any other carpenter.
Think about the ‘celebrity chefs’ – are they any better than the others?
Think about Susan Boyle! Yes, she is a fantastic singer – BUT, is she any better than her peers?
The answer is of course NO.
And it doesn’t just apply to big celebs.
It’s 100% true for local, regional and national salons and spas too.
Any salon owner, any salon business or spa business that gets media coverage is instantly whizzed to a place of credibility, celebrity and success.
There can be NO denying it.
So how do you get this ‘celebrity’ status in your salon or spa??
We’ll talk more about that another time.
Dedicated to your success,
Henry.
PS: Here’s FREE access to £2,000.00 (about $3,000.00) of the best Salon and Spa success training around. Why can you try it free? Well – I’d rather you did… That way I don’t have to hang around outside your salon/spa and twist ya arm
… Just seems nicer…
FREE TRIAL ACCESS TO THE ACCLIAMED “SALON AND SPA CLIENT ATTRACTION SYSTEM” – CLICK HERE
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